Brilliant and Catchy…#Oreo Was “Ready” During The Blackout! Would You Be? Innovative Use of #SocialMedia. #SMEM
February 4, 2013
What does an Oreo have to do with the use of Social Media and Crisis and Emergency Management?!?! I am thinking role model!
When the blackout occurred during the Super Bowl, Oreo was ON IT! Within minutes they sent out the following tweet to their followers
This was absolutely brilliant!!
Wouldn’t you love it if your incident management/crisis management team could be so quick during your next emergency?!?!?!
Think about it! You could if you were prepared, had template communications and a well-trained team.
I’m just saying…
😉
8 Comments
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Business Continuity Planning & Emergency Management 
This IS brilliant. And so simple.
Thanks for your post Gail. It is the epitome of simple and brilliant!!!!! Love it!
Turning a lemon situation into lemonade. Brilliant!
Totally!!!! May we all be so brilliant at time of disaster! Thanks for the post. Be well, Regina
Very clever. Check these other ones out, Regina.
http://mashable.com/2013/02/04/brands-super-bowl-social-media/
Love it!!! Thank for the link – pretty cool efforts by others as well!!!! Thanks for the post! Be well, Regina
A+ for being prepared and a lean mean dunking machine
Totally!!!!!! May we all do so well in our future disasters!
😉 Thanks for the post! Regina